Another mystery solved :)

I always liked brands. Not because of their products or services. I like to see brands. They can be stamped on race cars, football (soccer to Americans) jerseys or airplanes liveries. Maybe that's why I joined advertising.

Sometimes I get curious when I see some brands. My biggest one started in 1995, when F1 Team Sauber showed their car for the 95 season with their new sponsors Petronas and Red Bull. I had an idea what Petronas was, because I remembered one of the commentators of the Brasilian TV station that broadcast F1 said that a big Malaysian oil company was going to sponsor Sauber. And after 4 years I found out that Red Bull was a drink. Later on, an energy drink. And later on, really good with whisky or vodka :)

I had this doubt for over 15 years, as far as I remember of this brand: Candy. I remember seeing this brand on race cars, on TV or on some race car toys.



With no Google, or even the internet, I had to carry this doubt for years. Because there is no Candy in Brasil. If you tell me that you found some Skittles in Brasil, you would call me a liar. But I'm talking about Candy home appliances. Candy is a British domestic products brand. They have dishwashers, stoves ... I found out after stopping by a friend of mine friend's apartment here in Moscow. He has Candy stove and dishwasher. Mistery solved and toasted with the beers we had that night :) That Candy you don't find in Brazil.

This blog is still "The Lost In Translation", although this post is more for "The Lost In Brands" :)